How to build a successful design team

Design teams today are multi-functional, made up of not only different technical backgrounds, but also a variety of personal experiences and communication styles. It’s not enough anymore to simply build a team based on things you find in a portfolio. If you want a successful, scalable design team, you have to look beyond what’s obvious.

To help provide some direction on this, our team put together a four-part blog post series that highlights the key areas of success for design teams. Take a look at each of the chapters and get a better understanding of how you can build the most successful design team.

Part 1: Rethinking the design process for teams
In this post, we explore how technology has shaped the design process and what that means for designers today. It’s important to recognize how the evolution of technology creates new challenges and opportunities for designers to collaborate and develop great products.

Part 2: The evolution of design collaboration
Speaking of evolution, in this section we dive deeper into the roles of designers. How are teams incorporating different opinions, even those outside of design? What challenges arise when designers are spread across the globe? And how are these teams combatting siloed work with the latest design collaboration technology?

Part 3: Understanding the purpose of design feedback
Ah, feedback. Depending on your comfort level, the word itself can bring you back to potentially traumatic experiences in the war room. However, we wanted to explore the real purpose behind design feedback and how designers are learning to embrace it through collaboration. In this post, we include tips on how to communicate the value of feedback with our team and how to get them to open up.

Part 4: What does the future of design look like?
To wrap up the series, we look to the future. What will designers look like in ten or twenty years? Will there be more designer founders? Will new specialties arise from the evolution of new technology and challenges we have yet to face? In this post, we explore how the lines between disciplines will blur and the growing potential for designers to lead more business decisions.


Have a few tips yourself or some feedback on our guide? Reach out to us on Twitter!